Latasha Peterson Arts and Budgets 10K a month side hustle advice

When I became pregnant with my first son in 2016, my husband and I agreed that I would stay home with our baby and start a side business. I had a history of side hustles and had many ideas to pursue.

I started my blog art and household to help creative people find more ways to make money while pursuing their artistic dreams. I didn’t make any money in the first year, but I received a lot of helpful information that will help me grow the business.

In 2017 I started monetizing the blog and in May of this year I earned my first paycheck from it. I soon turned Arts and Budgets into a real business by incorporating it into an LLC in July.

With the help of this part-time job that has turned into a full-time business, I’ve created 10 income streams, paid off $30,000 in debt and can work from anywhere. And I’ve made at least $10,000 every month this year so far. Before I reached this milestone, however, I had to make certain decisions – and I had to make some changes in myself.

Arts and Budgets has over 100,000 monthly page views, over 50,000 social media followers and is on track to hit six figures in sales for the first time this year.

If you’re looking to turn a side job into a profitable business, here’s my top advice.

Develop a positive mindset

Establish an action plan

One of the most important things that has helped me reach my consistent income goal of $10,000 or more per month is taking the time to create a monthly action plan.

At the beginning of each month, I ask myself the following questions in a Google Doc.

  1. What is needed to reach my income goal this month?
  2. What systems do I need to set up to make this possible?
  3. How can I help my target audience with my products and services this month?

This framework allows me to quickly respond to trends or needs from my audience. For example, during a planning phase at my Blog For Profit Academy online course, I recently put together a new master class to help part-time workers prepare for open enrollment. The master class has helped attract new students to my course, which in turn has helped increase sales.

Help your audience solve the problem

When I create content, I think about adding value to my audience, not just selling it. I started seeing successes and gains with my blog when I focused on creating content that would help my readers solve a problem or address a pain point.

I’ve learned that my readers find figuring out how to start a side hustle frustrating and challenging. Often they have an idea but no idea how to start it or what resources they need. With this knowledge I was able to create accessible freebies, courses and services to help them dive deeper and monetize their skills and great ideas.

Video by Courtney Stith

I started my course, Blog For Profit Academy, because many of my readers come to me and ask, “How do I start a blog?” or “How do I turn a blog into a business?”

Based on these questions, I decided to create a full live course on how to turn a blog into a business from scratch. In my Side Hustle to Freedom eBook, I share examples of potentially profitable side hustles, advice on how to make more money, and even use that income stream to pay off debt faster.

Generate passive income streams

One of the ways I’ve been able to make $10,000 a month from my blog is through passive income streams like selling digital products. With a consistent passive source of income, you can make money while traveling or even while you sleep.

Using both my course Blog for the Profit Academy and my e-book Side Hustle To Freedom, I earn money passively. Last month I made $7,000 from these passive income streams.

I also make money passively by partnering with the advertising management company Mediavine to place ads on my website. From that income stream alone, I made $6,000 this month.

Passive income streams often require some upfront work. It took me two months to create the Side Hustle To Freedom eBook, using the Canva design platform to complete it. It took me three months to create my Blog For Profit Academy course. I use Teachable to host my course, Canva to create the visual content for the course, and then the Screencast-O-Matic tool to record the lessons for the course.

Maintain a consistent schedule

Build a solid team around you

As Arts and Budgets grew, I realized that I couldn’t do everything on my own. So in the summer of 2021 I hired a writer and a web designer to help with my website security and cleanup.

I’m currently looking for one Virtual Assistant who helps with some of the administrative tasks involved in the day-to-day running of Arts and Budgets.

Video by Lauren Shamo

One of the things that helped me a lot when I started hiring was creating a list of qualities for potential team members. It’s important to me that my team is engaged, deadline-oriented, eager to learn new things, experienced in blogging, social media, writing about personal finance and entrepreneurship, and approaching their work with a positive attitude.

I know that without the help of my husband and mother and without the hiring of these team members, I would not have gotten this far. With my new collaborators, I’ve been able to create more content for my blog and social media platforms every month. It has given me the opportunity to focus on other tasks in the company and get more done in less time.

Remember growing wealth is a journey

Becoming a full-time entrepreneur has taught me that with a positive attitude, hard work, dedication and persistence, you can achieve anything.

If you’re looking to start a side hustle, always remember that it’s a journey and requires work, but it’s worth it in the end.

Latasha Peterson is a wife, mother of three, a side hustle coach, public speaker, and founder of the blog Arts and Budgets. She created Arts and Budgets to help individuals find the best and most profitable side hustles for themselves. Her blog has over 100,000 monthly visitors and over 50,000 followers on social media. She has been featured on Bankrate, Tailwind, LegalZoom, QuickBooks, Mediavine, Plutus Foundation and others.

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